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Happy Friday! Your end of week update is here.
MARKETS
Markets: End of Week Update
Short-term dips don’t define long-term direction. For long-term investors and business owners: Red days create opportunities.
Data: Yahoo Finance
WINTER SOCKS FOR YOU?
The $230 Apple Sock: Proof That Branding Beats Everything
Apple just dropped a new accessory called the iPhone Pocket and the internet is calling it the “Apple Sock.”
Image: PC Mag
Old Apple fans remember the classic iPod Socks from 2004. This feels like a modern, high-fashion reboot.
Image: VG Times
It proves a bigger business lesson:
Apple has mastered one thing better than anyone else: turning the ordinary into the desirable. A basic item becomes premium the moment it carries the Apple story, design, and status.
50 YEAR MORTGAGE?
The 50-Year Mortgage: Relief or a Financial Trap?
Can this style of mortgage really help lower monthly payments?
Image: ChatGPT inspired by Niv Bavarsky
Let’s use a simple example:
Home Price: $700,000
Down Payment: 10%
Mortgage Amount: $630,000
Interest Rate: 5%
Monthly Payment Comparison
30-Year Mortgage: ≈ $3,386/month
50-Year Mortgage: ≈ $3,018/month
Think again, are you really saving $368/month with a 50-year term.
Value Coach Feedback: I’m not in support of this structure.
Click on the image to learn more about this exclusive offer
Find your customers on Roku this Black Friday
As with any digital ad campaign, the important thing is to reach streaming audiences who will convert. To that end, Roku’s self-service Ads Manager stands ready with powerful segmentation and targeting options. After all, you know your customers, and we know our streaming audience.
Worried it’s too late to spin up new Black Friday creative? With Roku Ads Manager, you can easily import and augment existing creative assets from your social channels. We also have AI-assisted upscaling, so every ad is primed for CTV.
Once you’ve done this, then you can easily set up A/B tests to flight different creative variants and Black Friday offers. If you’re a Shopify brand, you can even run shoppable ads directly on-screen so viewers can purchase with just a click of their Roku remote.
Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.
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